WHY

GO ORGANIC?

Many  people who don’t buy organic say cost is the main reason. We’re often asked why organic food is more expensive. But we think the question should be: why is conventional food so cheap? If we look back 40 years or so the average household spent around 50% of their disposable income on food. Nowadays it’s less than 20%. Meat was purchased from the local butcher, fruit & vegetables from the greengrocer, bread from the baker and so on. Expensive meat cuts or poultry were reserved as Sunday treats as were cakes and other delicacies. But nowadays we want to eat whatever we want whenever we feel like it and in large quantities. So our insatiable appetite is being catered for by cheap adulterated food. We prefer to spend our money on luxury goods, cars and holidays rather than on good quality nutritious food.

The question may be asked; which came first, the chicken or the egg?…the appetite or the cheap food? Whatever the answer, the fact is that eating processed chemical-riddled, GM foods has made us sick, over weight, infertile and depressed.

And we’re not the only ones suffering. Our planet is too. Global warming is melting our polar ice caps. Our oceans are polluted. The air we breathe is poisonous and ancient forests are being erased. Waste is dumped in landfills and in our seas. Irresponsible food production is to blame for many of these problems.

When you eat genuine organic produce you feel better, help yourself to stay healthy and/or cure yourself from disease. You take more responsibility for the planet and help to preserve it for future generations by being a responsible consumer.

Consumers are powerful and together if we turn our backs on irresponsible brands and companies that harm us and our planet these brands have to make positive changes or they’ll simply cease to exist.

WANT TO KNOW MORE?

For those of you who want to know more details please read on.
We have broken this rather complex subject into easier digestible bites …

What do we mean when we describe food as organic? Isn’t all food organic?

The word ‘organic’ has different interpretations. While all fresh food is in one way organic, we generally refer to organic food as food that has been grown without chemical fertilizers, pesticides, fungicides, herbicides or growth hormones.

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How is organic food grown?

All genuine organic farmers grow their crops in harmony with nature. Instead of killing microorganisms with chemicals they create a sustainable environment and a healthy eco-system.

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Why is organic food often more expensive than conventional food?                  

In some cases organic food is more expensive then conventionally grown food but it doesn’t have to be. It can be bought directly from the farmer, cutting out the middleman who usually collects the lion’s share.

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How does the food we eat affect our health?                                                                                   

The food we eat affects our heath and a wholesome organic diet low in sugar and processed foods together with low stress-levels and enough sleep will not only ward off chronic disease but boost your energy levels, mood and overall outlook on life.

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Why are traditional heirloom vegetables varieties better? Why is seed saving so important?

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Protecting our Planet for future generations, is there anything more important?    

If we continue to grow food irresponsibly and use up resources and pollute our soil, water, air and atmosphere we will ruin life as we know it for future generations.

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How can I ensure that the food I buy is really organic?

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Vegetable

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